The Quebec government announced on Saturday the creation of two assistance programs aimed at companies that will face a 50 percent tariff increase imposed by the United States. The measures were unveiled by the Fréchette administration in response to the new U.S. trade policy that targets a range of Quebec exports.

Premier Fréchette’s cabinet said the two programs are intended to help local businesses absorb the cost shock and maintain operations despite the steep tariff hike. While the exact structure of the aid was not detailed in the announcement, officials indicated that the initiatives will provide financial support and advisory services to firms that rely on the American market.

The announcement came at 14:15:44 EDT on August 22, 2026, as Quebec officials prepared to address the immediate impact of the tariff increase. The provincial government stressed that the assistance is designed to preserve jobs and keep supply chains intact, acknowledging the broader economic implications of a 50 percent duty on goods destined for the United States.

Industry groups have expressed concern that the new tariffs could erode competitiveness and reduce export volumes. By launching the two programs, the Quebec government aims to mitigate those risks and signal a proactive stance toward protecting its economic interests. The measures also reflect an effort to coordinate a provincial response while the federal government evaluates its own options.

The two aid initiatives are part of a broader strategy to cushion the province’s export sector from external trade shocks. Officials indicated that businesses will be able to apply for the support in the coming weeks, with the goal of ensuring continuity of operations and preventing a downturn in employment linked to the tariff increase.

The move underscores Quebec’s commitment to safeguarding its commercial ties with the United States, even as bilateral trade tensions rise. The provincial administration hopes the programs will provide a practical buffer for firms navigating the new 50 percent tariff landscape.